Why Gimlet sold to Spotify
It’s bigger than podcasts or streaming music
Published in
3 min readFeb 10, 2019
If you’re a podcast nerd, the news of Spotify acquiring Gimlet Media was probably the biggest news to come out of the industry since Serial blew up.
The interesting question to me is, what prompted this marriage?
This reminds me of the crucial business question: What industry are we in? This…